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Uncanny Valley Theory applied to Communication Sciences: an cognitive approach toward...

Brazil's Representation in Spain: Using Grounded Theory to Understand Country Stereotyping...

Communication media, advertising and childhood: exploring the paradigms of forbidding...

A significação da propaganda. As diversas superfícies comunicativas do discurso publicitário...

Threshold: A publicist approach on the limits of perception

Why do we watch series? A TV series consumption framework

Collaborative consumption in the digital world: a study about design and perception...

Unreported response: contributions from the eye tracker and skin conductance response...

Neuroscience in advertising and propaganda: the use of the EEG in positive and negative...